Brand Strategist . Social Media Specialist . Influencer Relations
With a career spanning over 15 years in marketing, I bring specialized expertise in Social Media, Brand Strategy, and the cutting-edge Web3 and AI domains.
Having worked with top-tier companies such as Liquid Death, Skin Laundry, Access Tech, The Heal App, Muscle Laboratories, and Tastemade,
I have honed my 360 full-stack marketing skills to forge disruptive campaigns and partnerships. My strengths span brand development, team leadership, social strategy, and data analytics.
Background
Liquid Death
Web3 Marketing Strategist
Muscle Lab
CMO, Co-Founder
Tastemade
Social Media Manager
Skin Laundry
Social Media Manager
The GCMG Agency
Account Manager
Pepperdine Business School
MBA, Marketing Management
Near Foundation
Brand Strategy
NFTGo
Social Media Manager
OP3N WORLD
Brand Strategist
The Heal App
CMO, Co-Founder
Expertise
Brands
People
Spearheaded the GQ Magazine shoot for Conor McGregor, meticulously harmonizing logistics, timelines, and human capital across a three-day cinematic odyssey. Orchestrated a carousel of five distinct locations and seamlessly integrated the contributions of 12 partnering companies, culminating in a visual masterpiece that raised the bar for lifestyle editorial content.
Projects
Brand Redesign
Goal: Redesign social appearance and create an online identity
Goal: Spearhead the Liquid Death Web3 leg
Web3 Marketing & Strategy
Brand Identity
Goal: Increase community engagement and Brand recognition
Startup Marketing Strategy
Goal: Devise a comprehensive go-to-market strategy
Goal: Supervise the marketing team and strategies, refining efficiencies and processes
Consulting & Advising
Engineered the grand tapestry for NEARCON, a watershed expo in the Web3 domain. Curated an immersive experience that magnetized 3,000 global attendees, transforming a fledgling concept into a can't-miss event in the industry calendar.
Event Planning
Co-Founded a pioneering wellness venture that rewrote the script on health and lifestyle. Masterminded end-to-end strategies, captivating high-profile endorsements from industry titans like Lebron James, ASAP Ferg, and The Kardashians, culminating in a staggering $3 million revenue in the inaugural year.
Founder
Brand Persona
Orchestrated the Brand Persona and Market Entry Blueprint for OP3N, an avant-garde AI startup. Our laser-focused strategy segmented niche audiences, delivering highly customized ad campaigns that turned algorithms into advocates.
I breathe life into businesses by sculpting a brand identity that's lucid, compelling, and a true mirror of their essence.
I navigate teams and projects on an intricate voyage through the social media sea, charting a course to enhance engagement and amass a legion of followers.
A maestro of marketing, I guide brands through the mesmerizing nebula of Social and Web3 galaxies, igniting a trail of impressions and forging alliances with AI.
With each sunrise, we pioneer unexplored territories. The voyage perseveres...
Twitter
@shahabs
shirmohammadi.s@gmail.com